Top 7 Free SEO Tools In Digital Marketing 2024

Are you looking for the top 7 free SEO tools in 2024? Then look no further than this blog, which includes a list of 7 free SEO tools. 

But first let’s learn what SEO is?

What is SEO?

SEO – Search Engine Optimization is a process of optimizing a website to generate traffic in a free and natural way. Once a website is created the next ideal step is to find necessary, appropriate keywords and write content based on the same. Once the content is ready the next step is to upload the content on the website with proper optimization.

Through regular and relevant optimization one can increase the visibility of their website’s ranking in the search engine results page (SERP). There are several tools which can help in optimizing your website, which are both paid as well as free.

Let’s look at the top 7 free SEO tools which one can use to optimize their website.

List of top 7 SEO tools in Digital Marketing (2024)

Here we have listed down some of the best tools for SEO

1. Keyword Planner – https://ads.google.com/intl/en_in/home/tools/keyword-planner/

The Google keyword planner helps you to find the most relevant keywords for your website. It helps to prioritise our keywords based on the search volume of the keywords.

Tip: Mostly Use Long –Tail keywords, it is should be specific, relevant and should contain your primary keyword.

2. Google Analytics – https://marketingplatform.google.com/about/analytics/

Google owns almost 91% of search engine market share worldwide. Therefore, Google Analytics is set up in a way that allows it to fully utilize and maximize the benefits of Google search data. It helps one to understand and improve their website and other websites by offering real-time data, insights on competitive websites, track visitor data and create custom reports.

3. Google Search Console – https://search.google.com/search-console/about

Google search console is one of the free tools from google that helps you to track the performance of your website. We can monitor and improve how our website appears in google search result.

4. Page Speed Insights – https://pagespeed.web.dev/

This is another free SEO tool provided by Google which evaluates a website’s loading speed and its overall performance. It provides detailed reports on page loading time, performance metrics, diagnostics, and actionable suggestions for improvement

5. Image Resizer – https://imageresizer.com/

Using image with less size helps your page load faster, smaller image file sizes mean browsers have to download less data, which speeds up page loading times and boosts overall performance. Image resizer helps to resize the image without reducing the quality of the image.

6. Easy Word Count – https://easywordcount.com/

A well optimized SEO requires proper word counts with relevant keywords. Easy Word Count helps in finding out the total number of words which you use in a specific content. By doing so we can analyze the content, add or eliminate words accordingly.

7. Stock Cake – https://stockcake.com/

Stock cake provides free stock images which can be used on your blogs and other pages. It also provides AI based image based on certain factors like description, hue, tags and etc

Conclusion

Search Engine Optimization is not a one-time process, it evolves rapidly. So SEO must be done regularly in order to reach in the top of SERP and stay consistent. These are some of the free SEO tools which can improve your SEO organically.

This blog is published by shivaprakashdm